April 26, 2017

The Customer is the Customer

August 31, 2016 Rich Ord

This is not your granddad’s customer service advice says Adam Toporek, author of the book, Be Your Customer’s Hero: Real World Tips and Techniques for the Service Front Lines. Toporek recently was on C-Suite TV where he talked about how organizations should train and motivate their front-line employees in order […]

Can Consumers Be Persuaded to Stop Using Adblockers?

August 8, 2016 Rich Ord

Can adblocking kill the free internet? “It’s inconceivable, I think, that we would simply just allow this threat from adblocking to continue without actually having a strategy,” says IAB UK’s Steve Chester. “It’s something which we will have to develop. I don’t underestimate that it’s potentially an existential threat.” The […]

Online Stores: Where Your Customers Are

August 1, 2016 Rich Ord

The Ovis report sees an “increasingly fragmented physical footprint,” with branded products moving to the internet. “Demand for large-footprint physical retail space will continue to fall,” says the report. “Physical retail will still exist, but it will need a good reason to exist.” according to Dunkin’ Brands quoted in the […]

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