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[2010-02-15] Using Customer Feedback To Adjust Your Keywords
You probably use many sources to brainstorm your search keywords, but how do you know if your customers are starting to change the way they search for your products? Have you listened to what your customers are saying? Time was that listening to customers demanded expensive focus groups and surveys, but that time has passed. Nowadays, you can listen to social media conversations and analyze them for any number of purposes, including search keywords.

[2010-02-01] Spend Time To Follow Up With Your Customers
Years ago I was struggling with chronic knee problems. So I went to see yet another specialist to figure out why, even after surgery, I kept tearing the same spot in my meniscus.


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