[2009-02-16] Targeting Foreign Customers The Correct Way Got customers in different countries who you want to specifically target? This can be a difficult task, and one which was also the topic of discussion recently on the HighRanking Forum.
[2009-02-02] CMOs Want To Give Customers More Voice Volume I came across an interesting post on Marketing Pilgrim that pointed at a new study by the CMO Council called "Giving Customer Voice More Volume". It seems that Chief Marketing Officers understand the need to listen to, amplify and react to customer input, but they really don't know how.
