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[2006-01-23] Customer-Focus: Getting to Truly Know Your Customers
Asking people directly what they think can confuse them and lead them to make poor choices. Giving them too much choice makes them choose less, and regret the choices they make.

[2006-01-09] Decision Teams: Who Is On Them and How Do We Interact?
Our jobs as sellers have changed: the net has taken over a good portion of our sales job.